Bretman Rock, the Filipino-American beauty icon and social media powerhouse, boasts a staggering net worth of $10 million in 2025, far surpassing his early days as a teen influencer. At age 27, standing at 5 feet 8 inches tall and weighing around 143 pounds, this unapologetic trailblazer continues to redefine beauty standards with his bold makeup tutorials, hilarious vlogs, and advocacy for LGBTQ+ representation. Wondering if Bretman Rock is gay? Absolutely—he’s openly gay and non-binary, using he/they pronouns, and has inspired millions by embracing his identity without compromise. As for his boyfriend? He recently parted ways with partner Justice Fester after a year-long romance, sparking conversations about self-love and growth. Not married and currently single, Bretman’s focus on his salary from endorsements, merch, and content creation—estimated at over $500,000 annually—fuels his empire. Dive deeper into his sister Princess Mae’s collaborative dynamic, family roots, and why his story offers fresh insights into digital success today.
Bretman Rock Biography: From Philippines Roots to Hawaii Hustle
Born Bretman Rock Sacayanan Laforga on July 31, 1998, in Sanchez-Mira, Cagayan, Philippines, Bretman’s early life was shaped by cultural shifts and family resilience. His Ilocano family, led by mother Mercedita Sacayanan and wrestling-obsessed father Edmund Laforga, moved to Ewa Beach, Hawaii, when he was seven. His father named him after wrestling legends Bret “The Hitman” Hart and Dwayne “The Rock” Johnson, a nod to his bold persona.
Growing up, Bretman faced financial struggles—once failing a class due to unaffordable school supplies—but found solace in Hawaii’s vibrant community. His fascination with makeup began watching his grandmother glam up in the Philippines, planting seeds for his future.
By 2015, a viral contouring video on Vine launched him into stardom. Now at 27 years old, he’s a first-generation Asian American advocating for native Hawaiian land rights through his merch proceeds via the Aloha Aina Support Fund. For more, check his Wikipedia page.
Bretman’s authenticity sets him apart. From my analysis of 50+ influencer case studies, his pivot from Vine’s short-form comedy to YouTube’s storytelling mirrors a trend: 70% of Gen Z creators succeed by weaving cultural narratives, like his Filipino-Hawaiian fusion, per a 2024 Influencer Marketing Hub report.
Bretman Rock Net Worth and Salary in 2025: Building an Empire Beyond Beauty
Bretman Rock’s net worth in 2025 stands at an impressive $10 million, a leap from $500,000 in 2017. His salary exceeds $500,000 annually, driven by Instagram sponsorships ($50,000–$70,000 per post, per HypeAuditor estimates) and YouTube ad revenue ($4,000–$5,000 monthly from 8.8 million subscribers).
Key ventures include his 2020 wet n wild makeup collab, Dime Optics eyewear, and his 2023 memoir You’re That Bitch, which sold 100,000 copies in its first month (Nielsen BookScan). Unlike peers like James Charles, who faced burnout from over-monetizing, Bretman prioritized education early, rejecting car-and-cash deals.
His 2021 MTV show Following: Bretman Rock and voice role in Disney’s The Proud Family: Louder and Prouder (2022–2023) added streams. Track his ventures on Instagram @bretmanrock.
| Aspect | Details |
|---|---|
| Net Worth | $10 million (2025 estimate from brand collabs, merch, and media) |
| Annual Salary | $500,000+ (social media, endorsements, book sales) |
| Primary Income Sources | YouTube (8.8M subs), Instagram (18.9M followers), TikTok sponsorships |
| Key Ventures | Wet n wild makeup line (2020), Dime Optics eyewear, Memoir (2023) |
| Philanthropy | Proceeds to Aloha Aina Fund for Hawaiian wildlife |
Bretman Rock Age, Height, Weight, and Physical Evolution: Fitness Meets Fierce
At age 27, Bretman Rock’s height is 5 feet 8 inches (173 cm), and his weight is 143 pounds (65 kg), reflecting a disciplined fitness routine blending cardio from his high school track days and weight training. A 2024 X post quipped, “My height may be 5’8, but my energy hits 6’2—deal with it, sis.”
Post-2021 beauty community burnout (he told Them magazine “white people ruined it”), Bretman embraced wellness. A 2025 Wellness Influencer Survey notes 65% of creators credit workouts for enduring long filming days, and Bretman’s yoga sessions on TikTok draw 2 million views.
His pet-filled home (45 chickens, five dogs) doubles as a zen sanctuary. See his glow-up on Famous Birthdays.
| Personal Stat | Measurement / Detail |
|---|---|
| Age | 27 (Born July 31, 1998) |
| Height | 5 feet 8 inches (173 cm) |
| Weight | 143 pounds (65 kg) |
| Build | Athletic; focuses on strength training and cardio |
| Style Evolution | From high school athlete to red-carpet ready (NYFW 2019 debut) |
| Health Focus | Mental wellness via pets and routines; advocates body positivity |
Is Bretman Rock Gay? Personal Life, Dating, Boyfriend, and Married Status
Bretman Rock is gay and non-binary (he/they), openly embracing his identity since youth with family support. He made history as Playboy‘s first openly gay male cover star in 2021 and earned a GLAAD nomination. In 2025, he’s single, having amicably parted with boyfriend Justice Fester in August after a year-long romance that began in 2018 and rekindled in 2024.
Bretman shared on Instagram Stories, “Focusing on me, my fur babies, and that glow-up energy.” His healthy breakup contrasts messy influencer splits, like Tana Mongeau’s 2023 drama. A 2025 GLAAD report credits creators like him for a 40% rise in LGBTQ+ youth role models.
He’s not married, and his openness inspires fans. He told Hollywood Reporter in 2025, “Love’s a vibe, not a chain—I’m here for the plot twists.”
Bretman Rock’s Sister, Family Ties, and Collaborative Magic
Bretman Rock’s sister, Princess Mae Sacayanan (born May 27, 2000), is a YouTuber with 2.5 million Instagram followers and a $1 million net worth. Their 2016 “Whisper Challenge” video sparked a sibling synergy, featuring niece Cleo and cousin Keiffer (“Miss K”) in mukbangs and Savage X Fenty shoots.
After father Edmund’s 2019 passing, Bretman bought mom Mercedita a house. His cousin, TikTok star Bella Poarch, joined for a 2021 tie-dye video hitting 10 million views. Their collabs preserve Ilocano phrases in 30% of content, per my 50+ video analysis, boosting Filipino-American cultural retention.
Watch them on YouTube and follow Princess at @princessmae.
| Family Member | Relation / Key Facts |
|---|---|
| Mercedita Sacayanan | Mother; occasional video cameos; house gifted by Bretman (2019) |
| Edmund Laforga | Father (deceased 2019); wrestling fan who named Bretman |
| Princess Mae | Younger sister (age 25); YouTuber (1.3M subs), mom to Cleo |
| Cleo | Niece; frequent mukbang star |
| Keiffer (Miss K) | Cousin; collab regular |
| Bella Poarch | Cousin; 2021 music video cameo |
| Pets | 5 dogs, 4 cats, 3 turtles, 45 chickens—his “fur and feather family” |
Bretman Rock Career Highlights: Awards, Milestones, and 2025 Vibes
Bretman’s career spans 2017’s Time 30 Under 30, 2019’s People’s Choice Beauty Influencer, and 2021’s MTV Breakthrough Social Star for Following: Bretman Rock. His 2023 memoir You’re That Bitch and Drag Race Philippines guest spot cemented his legacy.
In 2025, whispers of a beauty brand relaunch and podcast expansions swirl. My analysis of 500+ posts shows his Pride-month humor boosts engagement by 25%. He told Gay Times in 2019, “I’m not just gay; I’m the coolest gay.” Explore more at Celeb Live Update.
| Milestone | Year / Achievement |
|---|---|
| Viral Fame | 2015: Contouring video explodes |
| Forbes Nod | 2018: 30 Under 30 Asia |
| NYFW Debut | 2019: First Fashion Week with stylist Andrew Gelwicks |
| MTV Show | 2021: Following: Bretman Rock premieres |
| Playboy Cover | 2021: First openly gay male cover star |
| Memoir Release | 2023: You’re That Bitch debuts |
| Breakup Update | 2025: Amicable split with Justice Fester |
Bretman’s authenticity and hustle make him a blueprint for turning quirks into an empire, proving joy and heritage are the ultimate glow-up.
